Vijender Singh could feature in five to six fights next year as more similar fights are being planned by Infinity Optimal Solutions, the company which has promoted Singh’s fight against Tanzanian Francis Cheka, hoping to defend his WBO Asia Pacific title before a home crowd during the weekend.
The big brands are conspicuous by their absence. But several relatively smaller brands like G-Shock watches, Fever FM, apparel company Performax, Denver perfumes, power bank company Ambrane have associated with the event.
Infinity Optimal Solutions Managing Director Neerav Tomar told InsideSport that big brands could not partner for the event because of current economic environment, since several of them are reporting a slack in demand.
India’s first professional boxer Vijender has the potential to extend his winning run beyond the fight against Checka, which could be a great opportunity to spread professional boxing among the people. Vijender has won all seven of his fights after turning professional in October 2015.
“It will be a tough fight because Francis Cheka is very strong and 31-year-old Vijender will have to be very skillful in knocking him out” said Mickey Helliet of Mayfair Sporting Club, who is promoting the event for Cheka.
These events could help in the early days as IOS is looking to set up a professional boxing school in India and have narrowed down on nearly 30 boxers.