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Super Bowl,NFL,National Football League,American Gaming Association,AGA Survey

AGA survey hints at $ 6bn bets on Super Bowl

Bets worth an estimated $6bn (₹ 43,000 crore) were expected during the Super Bowl. The numbers indicating phenomenal gambling during the Super Bowl are...
NFL

NFL set to make $2.3 billion from legalised betting: Nielsen

The National Football League (NFL) could potentially add over $2.3 billion to their revenues from the expected boom in US Sports gambling. The windfall...
City Football Group,Manchester City,Manchester City owners,Manchester City fundings,Sports fundings

Manchester City owners lead investors in $115 million sports fund

The City Football Group – the Abu Dhabi-based owner of Manchester City and New York City as well as four other football clubs around...
Sports sponsorship,POWA Index,dataPOWA,Michael Flynn,dataPOWA CEO

India fastest growing sports market at 15% per annum POWA index

The Indian sports market that is growing at 15% per annum against the global growth rate of 5% which opens a window of opportunities...
PSG esports team sponsorship,psg esports monster energy sponsorship deal,PSG sponsorship deal Monster Energy drinks,Monster Energy drinks Deal,French football giants Paris Saint-Germain

PSG esports team inks sponsorship deal with Monster Energy drink

The esports team of French football giants Paris Saint-Germain (PSG) have announced sponsorship deal with American energy drink brand Monster Energy. Under the terms of...
Premier League,Premier League Clubs,Premier League sponsors,kit supplier, 2017-18 season

Premier League: Man U launches campaign as leader in sponsorship revenues

The much-awaited new season of Premier League kicked-off yesterday with Manchester United sweeping away their first win of their 2018-19 campaign against Leicester City 2-0. Just...
Madison Square Garden

PepsiCo ends Coca-Cola’s 100-year reign at Madison Square Garden

Multinational food and beverage brand PepsiCo has ended Coca-Cola’s 100-year association with Madison Square Garden as the official marketing partners of the iconic multi-purpose...