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Indian Premier League,IPL 2019,ICC World Cup,ICC World Cup 2019,ICC T20 World Cup

IPL third most followed sport competition in India: Report

Even as 90% of India watches cricket, Indian Premier League in terms of fan following remains the third most popular sports competition in the...
Tiger Woods,Tiger Woods golf Championship,Augusta Masters,Augusta Masters 2019,Nike

Nike rolls out 51-second video to celebrate Woods’ Augusta triumph

If a bettor had placed $85,000 on Tiger Woods victory even before the legend had teed off at the Augusta Masters 2019, his sponsor...
Serena Williams,Bumble App,Serena Bumble App,National Football League,Women’s Tennis Association

Mom Serena is new face of dating app Bumble

Location base social and dating app Bumble has signed a celebrity mother as the face of its latest brand campaign. The partnership, to span...
Armstrong Uber Investment,Lance Armstrong,top cycling legend in the world,Lance Armstrong investments,Tour de France champion

This investment helped Armstrong family survive $ 111 mn payoffs

Lance Armstrong faced a certain insolvency for the legal costs of the $100 million lawsuit and subsequent  $111 million payoff in settlements. But a...
Amazon Fox Bid,Fox Regional Sports Network,Amazon Sports media Rights,21st Century Fox media rights,21st Century Fox bid

Sports Business : Amazon bids for Fox regional sports networks

Amazon is not limiting itself to acquiring sports media rights. The digital streaming giant now has reportedly joined the bidding for the 22 regional sports networks currently owned...
21st Century Fox deal,Fox Regional Sports Networks,Ruport Murdoch’s Regional Sports Network,Walt Disney Fox Deal,Star India Fox Walt Disney deal

New Fox leads race to buy back regional sports networks from Disney

New Fox is reported to be in race to buy back the 22 regional sports networks, which Ruport Murdoch’s 21st Century Fox is selling...
World Cup illegal streaming,beoutQ,FIFA,World Cup,beoutQ piracy

World Cup 2018: Arabsat seeks FIFA apology over beoutQ piracy allegations

Arab Satellite Communications Organization, Arabsat, sought an apology from the World governing body for football – FIFA – for beoutQ piracy allegations as FIFA...
LeBron James LA Lakers Jersey - InsideSport

LeBron James impact: After ticket prices, LA Lakers jersey sales shoot up

The LeBron James effect is reaping rich harvest for his new NBA club Los Angeles Lakers. After the NBA star’s agency Klutch Sports Group has announced his move...

Now, world’s 2nd largest motor sport property NASCAR up for sale?

Is world’s second largest motor sport property NASCAR (National Association for Stock Car Auto Racing) is running with a FOR SALE tag? The ratings are...
Adidas fears 'commercially less strong' 2018 FIFA World Cup in Russia - InsideSport

Adidas fears ‘commercially less strong’ FIFA World Cup

Adidas is fearing a decline in sports products sales during the FIFA World Cup finals, starting in 40 days’ time. Global sports goods manufacturing...