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Sports Business : Lagardère Sports restructures its global team

Lagardère Sports and Entertainment has announced a new organizational setup. The global sports marketing agency shifts focus to a dual structure of dedicated market...
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Lagardère Sports suffers setback in CAF contract termination suit

Lagardère Sports has suffered a setback in its arbitration over the termination of a billion-dollar media rights contract with Confederation of African Football (CAF),...
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Wasserman Media in to talks to take over Lagardère Sports: Report

Wasserman Media Group has reportedly entered into a period of exclusive discussions to buy Lagardère Sport and Entertainment. Wasserman Media Group represents sports stars from...
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Lagardère Sports to market PUBG commercial rights

Lagardère Sports, a global leader in sports and esports marketing, has been appointed as the exclusive agent to market commercial rights for the PLAYERUNKNOWN’S...
Lagardère Sports,Andrew Georgiou,Discovery CEO,Eurosport,Sports Business News

Lagardère Sports Georgiou to join Eurosport as president

Lagardère Sports and Entertainment chief executive Andrew Georgiou has been roped in by Discovery-owned Eurosport as president. The appointment to the key position is announced...
Rakuten, Lagardère Sports sign J League media distribution partnership

Rakuten, Lagardère Sports sign J League media distribution partnership

Lagardère Sports, the exclusive media rights distributor of Japan’s professional football league and Rakuten Inc. have announced a distribution partnership for the J.LEAGUE media...
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Lagardère Sports becomes official marketing partner of KWA

Global sports marketing agency Lagardère Sports has established a partnership with one of the biggest Mixed Martial Arts (MMA) federations in the world –...
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League of Legends, Lagardère Sports enter multi-year partnership

Lagardère Sports, a leading sports marketing agency, have announced a multi-year partnership with the League of Legends European Championship (LEC). The strategic partnership is centred...
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Lagardère Sports delivers mobile app for Professional Dart Corporation

Lagardère Sports today announced the launch of the official Professional Darts Corporation (PDC) mobile application in time for the William Hill 2019 World Darts...
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Lagardère Sports signs Finnish Golfer Kim Koivu

Lagardère Sports will manage the commercial interests of three-time Challenge Tour winner Finnish golfer Kim Koivu. Lagardère Sports had announced it has signed a management...