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BARC Ratings: Sony sports cluster, Pro Kabaddi start New Year on a high

Pro Kabaddi live broadcast for the fifth successive week steals the show for highest viewership in a given half-an-hour of live broadcast on Indian...
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I conceived Pro Kabaddi League idea in 2008: Anand Mahindra

Pro Kabaddi has been among the top success stories for professional sports leagues in India. Few would know that when the Indian Premier League...
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BARC Ratings: Even Adelaide Test win fails to stop Pro Kabaddi march

Team India won the Adelaide Test, but cricket for the second successive week has failed to halt the Pro Kabaddi League domination in the...
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Marketing push for Pro Kabaddi: Dhoni stars in new marketing campaign

Star Sports in yet another push to get desired broadcast ratings has launched a new campaign with former India captain Mahendra Singh Dhoni. A week...
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Pro Kabaddi audience ratings crash, rural areas worst hit : BARC Data

The Pro Kabaddi League (PKL) Season 6 is witnessing a sharp decline in the Broadcast Audience Research Council of India television viewership ratings, which...
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Pro Kabaddi: Jaipur Pink Panther shift home base to Panchkula

Jaipur Pink Panthers have decided to shift their home leg of Pro Kabaddi League to Tau Devi Lal Indoor Stadium in Panchkula as their...
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Australian Olympics champion Stephanie expert presenter at Pro Kabaddi

The three-time Olympic gold medallist, Australian swimmer Stephanie Rice has joined the broadcast expert panel for the Pro Kabaddi League. Along with current panellists...
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Pro Kabaddi: Herbalife inks Nutrition Partner deal with Haryana Steelers

Herbalife Nutrition India will be the official Nutrition Partner of Pro Kabaddi team Haryana Steelers. The leading global nutrition brand’s India arm,  Herbalife India...
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Pro Kabaddi: From indigenous sport to India’s most admired non-cricket league

The Pro Kabaddi League season 6 will kicks-off on Sunday as hosts Tamil Thalaivas meet defending champions Patna Pirates at the Jawaharlal Nehru Stadium...
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Pro Kabaddi: Season 6 trophy unveiled with grand fanfare

The Vivo Pro Kabaddi League Season 6 trophy was unveiled with much fanfare in Chennai today (Friday). The captains of all the 12 Vivo...