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Puma,Puma Partnerships,Spanish football leagues,LaLiga,LaLiga Partnerships

PUMA becomes official technical partner of LaLiga

German sports brand PUMA has entered into a long-term agreement with Spanish football league LaLiga. The deal grant Puma the status of the league’s...
PUMA,Decathlon,Indian sports Industry,Top sports Brands in India,Indian sports market

Leaving PUMA behind, Decathlon becomes number 1 sports gear retailing brand in India

The race for leadership in the Indian sports gear retail market is hotting up by the day. Earlier in the month of February this year, global...
Puma,Formula 1,Formula 1 merchandise partnerships,Formula 1 Partnerships,F1 Partnerships

Puma to design, produce sell F1 merchandise as exclusive retailer

Puma, the long-time motorsport race-wear and sports clothing supplier, has partnered with Formula 1 to design, produce and sell official merchandise. Formula 1 has announced...
La Liga,La Liga Partnerships,Nike Partnerships,Puma Partnerships,La Liga Sponsorships

La Liga replaces Nike with Puma as official ball of the league

La Liga have confirmed their 23 year partnership with Nike will end at the end of the season - with Puma to take over...
Manchester City,Manchester City FC,Manchester City Football club,City Football Group,Manchester City Sponsorships

Manchester City confirm $860 mn, ten-year sponsorship deal with Puma

City Football Group, the owners of the Manchester City football club, have confirmed a global long-term partnership with German sports brand Puma. The deal...
Virat Kohli,Puma,Indian sportswear,Puma India Revenue,Puma India 2018 Growth

A year with Kohli makes Puma leader in Indian sportswear market

Puma has emerged as the sportswear market leader in India, relegating its German rival adidas to the second position in annual retail sales for...
German sportswear,Puma Design Partner,adidas,Porsche,Porsche Patnerships

Puma replaces adidas as Porsche Design partner

German sportswear and shoe brand Puma has replaced compatriot adidas as the Porsche Design partner. The luxury Puma-Porsche lifestyle range – sportswear, footwear and...
PUMA,PUMA India Deal,MC Mary Kom,World Boxing Champion,MC Mary Kom Brands

Puma signs Mary Kom as women’s training ambassador

German sports brand PUMA has announced a two-year deal with MC Mary Kom. The amateur world boxing champion will be PUMA’s latest training ambassador...
National Basketball Association,NBA,NBA Partnerships,PUMA Partnerships,NBA All-Star 2019

PUMA announces multi-year association with NBA

The National Basketball Association and PUMA have announced a new multi-year partnership that will make the German footwear and sportswear brand an official marketing...
Digitas India,Virat Kohli,Virat Kohli Brands,One8 Virat Kohli Brand,Puma One8

Digitas wins mandate to be One8, Puma digital agency

Virat Kohli’s athleisure brand One8 will be promoted digitally by the Publicis Group company Digitas. Puma India, the providers of design, product, retail and communication...