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Wednesday, November 25, 2020
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Sports Business : Amid reports of Reebok sale, Adidas announces iconic collaboration with LEGO

Adidas and Lego have announced iconic collaboration to “inspire creativity and foster a more playful, positive and inclusive world for adults and children from...

Adidas declares Sneakers as category has increased 3X in sales over the last 3...

Continuing to invest in India by bringing global stories and curating meaningful consumer experiences, Adidas, staying true to its creators positioning, has extended an...

Adidas launches special shoes for gamers

The X9000 range is designed for the fast pace and high energy of our hyperconnected world. Inspired by gaming culture,it aims to create new...

Kiren Rijiju Encourages Indians to Participate in the adidas’ 5K Virtual Race

 Hon’ble Union Minister of Youth Affairs and Sports– Sh. Kiren Rijiju, under the #FitIndiaFreedomRun, has lent his support to adidas’ 5k Virtual Race challenge on his...

Adidas Announces 5K Virtual Race in India to Inspire runners to Keep Moving

As marathons and other races across the globe get postponed or cancelled, adidas has, in a bid to keep the world moving, announced the...

Adidas to play with more heart and harness the power of the game in...

Today, adidas unveils Ready for Sport: The Anthem, a powerful campaign film that reflects on recent sporting history to celebrate the true magnitude of...

Mumbai Indians Rohit Sharma’s shoes part of Adidas’ Superstar of Change campaign

Mumbai Indians Captain Rohit Sharma will be a part of sportswear giant Adidas' #SuperstarsofChange campaign with his concept of creative artwork of the world...

Team India kit sponsorship: Puma buys bid document, Adidas too could enter fray

German sports apparel and footwear major Puma could be the frontrunner in bagging the Indian cricket team's kit sponsorship rights while rival Adidas could...

Adidas launches Manchester United home jersey, inspired by the club’s iconic crest in India

Adidas has launched a fresh new 2020/21 season home kit of India’s most-followed football club - Manchester United, inspired by the club’s iconic crest. The...

Mumbai Indians captain Rohit Sharma unveils Adidas’ plastic-free shoes; See pics

When it comes to strengthening India’s position in the international cricket and stroking the ball out of the park for multiple maximums, Indian opener...
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