AC Milan inks first partnership deal in Asia

AC Milan - InsideSport
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AC Milan has announced the official multi-year partnership with Vwin, a top brand in Asia for online betting.

Vwin becomes the Italian club’s first official regional partner in the Asian countries for the launch of customised marketing campaigns. The partnership will be developed through multiple strategic tools in order to achieve important milestones together. These include the use of AC Milan’s brand and image to promote Vwin’s services, exposure opportunities on digital media and other activities dedicated to the Asian market, the club has stated in a news on its official website.

Pleased with the agreement, VWin’s COO Mr. Eric, said: “We are excited to collaborate with AC Milan, I am convinced this will be a successful partnership for both sides. We can’t wait to share the future that awaits us”.

“We are proud to welcome VWin, leader in the online betting industry in the Asian territory, in AC Milan’s family of partners. Vwin is our first regional partner in Asia. This agreement represents to our club a first and important step in the development of our commercial strategy on this key market”, said AC Milan’s Chief Commercial Officer Lorenzo Giorgetti.


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