The month-long summer football extravaganza is heading for its climax as the FIFA World Cup 2018 quarter-finals kick start on Friday. The two among the most fancied and undefeated favourites – Uruguay and Russia – will clash first for a semi-finals berth.
When most of the brands around the globe are leveraging the football frenzy for promotions and mass outreach, many among them have come up with innovative challenges and contest to get fans hooked to the high action summer through the world’s most popular sport.
Premium backpacks and luggage brand – Skybags – has set the tone just perfectly to engage fans with to keep the foot the football challenge. Skybag’s new campaign, #BagTheBall challenge, has got massive traction not just from the general football lovers but also prominent sports icon including the Indian football captain Sunil Chhetri and cricketers Jasprit Bumrah and Irfan Pathan.
The challenge brings forth a chance to win an Iphone X, Ipad, GoPro and other loads of exciting prizes – on sheer football skills. The fans need to shoot their video while performing their signature move with football followed by getting the ball into the backpack. The video has to be uploaded on the challenger’s social media profile tagging Skybags and using the hashtag – #BagTheBall.
Many others have uploaded videos performing insane football skills.