BARC Ratings: India-England 2nd most-watched game in ICC World Cup

BARC Ratings,Star Sports,Star Sports 1 Hindi,ICC World Cup 2019,Sports Business News India

Star Sports 1 Hindi has further consolidated its position as the most-watched television channel in India across all genres.

India’s loss to England in their World Cup round robin match on June 30 at Edgbaston, Birmingham, had numerous win-win fact for the World Cup host broadcaster Star Sports. Live broadcast of the match has been in three of the top five most-watched sports genre shows’ positions – Star Sports 1 Hindi at No. 1 , DD Sports (No. 3) and Star Sports 2 in the 4th position) in the Broadcast Audience Research Council (BARC) India television audience ratings for Week 27 (June 29-July 5).

The India-England match Hindi language feed on Star Sports 1 Hindi has been the second most-watched World Cup 2019 match on Indian television after the India-Pakistan Derby clash.

The other two positions (second and fifth) go to the India-Bangladesh and Afghanistan-Pakistan matches respectively on Start Sports 1 Hindi.

BARC RATINGS: IND-ENG 2ND MOST-WATCHED WORLD CUP MATCH
WEEK 27 : Most Watched Sports Shows
Rank Show Channel Impressions
1 WC 2019: India-England LIVE Star Sports 1 Hindi 2,92,64,000
2 WC 2019: India- Bangladesh LIVE Star Sports 1 Hindi 2,38,81,000
3 WC 2019: India-England LIVE DD Sports 86,91,000
4 WC 2019: India-England LIVE Star Sports 2 79,51,000
5 WC 2019: Afghanistan-Pakistan LIVE Star Sports 1 Hindi 78,47,000
*All India (U+R): NCCS All : 2+ individuals/ratings period : June 29-July 5, 2019

Star Sports 1 Hindi has gained almost 25% impressions to consolidate its position as the No. 1 Indian television channel for the week. Heightened interest in the ICC World Cup 2019 has also resulted in more eyeballs for the channels showing live feed of the matches from England and Wales.

For the first time during the 10-team, 48-match tournament, Star Sports’ free to air channel Star Sports First has crashed out of the top 5 chart.

SPORTS GENRE TOP CHANNELS CONSOLIDATE
Week 27: SS 1 Hindi consolidates at top
Rank Channel Impressions
1. Star Sports 1 Hindi 1,26,39,32,000
2. Star Sports 2  33,55,86,000
3. DD Sports 22,68,63,000
4. Star Sports 1   15,29,77,000
5. Star Sports First     10,32,85,000
*All India (U+R): NCCS All : 2+ individuals/ratings Period

June 29-July 5, 2019

Star Sports Hindi is poised to have another impressive week atop the rankings tables. BARC’s Week 28 ratings will reflect the numbers for India’s last league match against Sri Lanka, which has witnessed the world record 5th World Cup century from Rohit Sharma, and the first semi-final between the Men in Blue and New Zealand. The balance of power may shift thereafter, but for now the ICC World Cup 2019 exclusive and live broadcaster in India, Star Sports, is in a happy zone.

Also Read: BARC Ratings: Star Sports 1 Hindi most watched Indian TV channel

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