BARC Ratings: Yet another week of Star Sports, IPL domination

Star Sports 1 Hindi most-watches sports genre channel

More fans tuned in to catch Indian Premier League (IPL) 2019  action Live on Star Sports 1 Hindi and other network channels as the games entered the decisive qualifying and elimination round.

Live broadcast of the second IPL 2019 qualifier between Delhi Capitals and Chennai Super Kings on Star Sports 1 Hindi turns out to be the most-watched sports genre programme for Week 19 (May 4-10) on the Broadcast Audience Research Council (BARC) television audience ratings. Each of the top five shows has recorded significant gains for the corresponding position in the previous week.

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The first qualifier on May 7, featuring the eventual finalists CSK and Mumbai Indians, is placed second for the week with 1,69,94,000 impressions. However, the Kolkata Knight Riders-Mumbai Indians league game on Sunday, May 5, which could have potentially seen the KKR in the last-four round, has invoked more eyeballs than the eliminator between Delhi Capitals and Sunrisers Hyderabad. 

WEEK 19: Most Watched Sports Shows
Rank Show Channel Impressions
1 IPL DC vs CSK LIVE Star Sports 1 Hindi 1,74,86,000
2 IPL CSK vs MI LIVE Star Sports 1 Hindi 1,69,94,000
3 IPL KKR vs MI LIVE Star Sports 1 Hindi 1,53,50,000
4 IPL SRH vs DCC LIVE Star Sports 1 Hindi 1,48,93,000
5 IPL SRH vs RCB  LIVE Star Sports 1 Hindi 1,34,52,000
*All India (U+R): NCCS All : 2+ individuals/ratings period : May 4-10, 2019

In spite of more traction for the knockout games, Star Sports 1 Hindi for the third successive week recorded a fall in the gross impressions. This, however, can be attributed to two no-match days during the week. Despite a marginal fall in gross impressions the channel returned to the No. 2 position behind Dangal in the top 10 chart across all genres.

There was no change in the position of the top five sports genre channels. Though lesser number of games during the week did impact the overall performance of all the channels in the top five list.

Week 19: Most Watched Sports Channels
Rank Channel Impressions
1. Star Sports 1 Hindi 84,02,22,000
2. Star Sports 2   16,12,79,000
3. Star Sports First  12,74,24,000
4. Star Sports 1    9,67,92,000
5. Star Sports 1 Hindi HD     3,94,53,000
*All India (U+R): NCCS All : 2+ individuals/ratings Period : Aril 27-May 3, 2019

Next week’s ratings will feature the scores of the IPL final between Chennai Super Kings and Mumbai Indians. While the match is poised to retain the No. 1 programme’s position for the week, top five sports channels list after long can see a change in Star Sports Network’s absolute domination. Although for a brief while till the start of the World Cup in two weeks’ time.

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