FIFA World Cup 2018: Sony LIV launches unique Facebook chatbot

FIFA World Cup 2018 : Sony LIV launches unique Facebook chatbot - InsideSport
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The world’s most followed, viewed and the most favourite sporting event, FIFA World Cup 2018, has begun and the official mobile and internet partner SonyLIV is not leaving any stone unturned to make this as the most unique viewing experience for the football fans in the country.

To encourage exciting conversations with football fans through the season, SonyLIV has launched the first ever social Facebook chatbot in the OTT entertainment space. The bot is intelligent and equipped to handle all queries and will update the user with match fixtures, points table and help set reminders for games.

On Match Centre, viewers can see live scores, player positions, team information, match statistics and live commentary. To make the experience even more engaging, users can set reminders or view the entire schedule, while the points table gives a quick update on the standings, scores, etc. Additionally, SonyLIV has also created a fan-zone on second screen, which users can access on their mobile phone or tablet and experience features like predictions, emotion meter, polls, contests, even as they watch the game in real-time.

Uday Sodhi, EVP and Head – Digital Business at Sony Pictures Network India (SPN) said, “With FIFA being the biggest football event in the world, we are looking forward to make the football watching experience more accessible for our viewers. This season we have introduced lots of new innovative features like group and player stats, points table, reminders and multilanguage feeds which will bring our users closer to the game. The second screen and many such curated properties are sure to engage and captivate the fans. All missed games and key moments and will be available as VODs right after the match is over. This reiterates SonyLIV’s commitment towards providing the most entertaining and engaging experience.”

Other then this, Sony LIV, the official OTT platform brings to its viewers a host of innovations that will make watching the game engaging on all screens. Features like key moments, highlights, match playbacks (VOD) and real time updates are available for a seamless viewer experience. The #ScreamLoud campaign by SonyLIV echoes the passion of fans and ardent followers of the game who are so involved that they end up screaming to cheer for their favourite star or country.

Some of the other features include viewing missed games with snippets and clips of key moments from every match along with highlights. To cater to the widest possible range of viewers, SonyLIV will be available in six simultaneous audio feeds – Hindi, Bengali, Tamil, Telugu, Malayalam and English.

The FIFA World Cup 2018 will stream via SonyLIV on partner platforms like Xiaomi’s MI Phones and MI TV, Amazon Fire TV, Apple TV, Android TV, CTV and JIO feature phones.

Subscribers get access to the live feed of all the matches without any delay while non-subscribers can still watch their favourite team play but with a delay of 5 minutes. The platform has also introduced a ‘Super Sports’ pack at just Rs 199 for 6 months.


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