Kho-Kho Federation of India is all set to announced a professional league – Ultimate Kho-Kho.
A formal announcement will be made in the Capital tomorrow (Tuesday).
Sports, media and entertainment professional Tenzing Niyogi has been appointed the Ultimate Kho-Kho Chief Executive. Niyogi has been instrumental in creating strategic models across golf, cycling, polo, futsal, polo, marathon and kabaddi. Event operations, financial models, business plan and sports league IPs are his forte.
Dabur India vice-chairman Amit Burman, too, is associated with the league. Burman in the past has been associated with and funded Adda 52-backed Poker Sports League, which was launched with much fanfare.
Sports Minister Rajyavardhan Singh Rathore will announce the formal launch of the Ultimate Kho-Kho in the presence of Indian Olympic Association secretary-general Rajeev Mehta, who is also the Kho Kho Federation of India Chairman, and the KKFI president Sudhanshu Mittal.