The International Olympic Committee has announced a collaboration with Tokyo-based Studio Ponoc to create an animated short film inspired by the Olympic values.
The film will be released next year in the lead-up to the Tokyo 2020 Olympic Games, slated from July 24 to August 9. The project aims to share Olympic messages of hope and peace with a broad international audience, particularly young people, and to forge a powerful artistic legacy for animation fans across the globe.
“The core values of Olympism are powerful and ever more relevant in today’s world,” said Francis Gabet, Director of the Olympic Foundation for Culture and Heritage (OFCH). “As the Tokyo 2020 Games approach, we wanted to explore animation as a creative vehicle to express the Olympic values of excellence, friendship and respect from a different aesthetic and narrative perspective. With a focus on universal topics relevant to humanity, this hand-drawn film will not only contribute to the excitement in the build up to the Olympic Games Tokyo 2020, but also inspire future generations.
“We wanted to explore animation as a creative vehicle to express the Olympic values of excellence, friendship and respect from a different aesthetic and narrative perspective.”
The work commissioned by the IOC to Studio Ponoc falls within the scope of the international Arts & Culture Programmes, led by the OFCH, to engage artists to reinterpret the links between sport and culture that are fundamental to the Olympic Movement, and to help foster a fresh and dynamic dialogue with society around the Olympic values. The Arts & Culture Programmes were set up within the framework of Olympic Agenda 2020, the strategic roadmap for the future of the Olympic Movement, notably its recommendation 26, which aims to further strengthen the blending of sport and culture at the Olympic Games and in-between.
Following his production of the Academy Award-nominated animated feature films The Tale of The Princess Kaguya (2013) and When Marnie Was There (2014), Yoshiaki Nishimura founded Studio Ponoc in 2015. He commented: “Animation is a magical visual storytelling medium that communicates across cultures. We are delighted to take on the challenge, together with the OFCH, of creating a beautiful hand-drawn animated film that will speak to the world, in particular children, encouraging all to embrace life with a peaceful and tolerant spirit in their hearts, regardless of the challenges they may face.”