But now finally Rajasthan team can breathe easy as they have found the replacement, albeit at 55-60% less values.
India’s leading Hindi news network, TV9 Bharatvarsh has signed up as the title sponsor for Rajasthan Royals. The Royals will proudly wear TV9’s logo on the front of the team’s jersey in the 13th edition of the IPL.
Royals ? @TV9Bharatvarsh ☺️
— Rajasthan Royals (@rajasthanroyals) August 27, 2020
IPL 2020 : We’re happy to have TV9 on board: RR COO Jake Lush McCrum
Expressing his pleasure at adding another strong brand to the Royals partner family, Rajasthan Royals’ COO Jake Lush McCrum, said: “We’re happy to have TV9 on board with us at Rajasthan Royals this season. It’s one of the most well-renowned networks across India and presents a fantastic opportunity for us to express the story and the culture of Rajasthan Royals to a wider audience.”
“TV9 is deeply integrated in different regions across India, enabling us to give our fans and cricket fans in general in these locations curated, exclusive content. Our Royals Family will grow, while our content will help TV9’s already large viewership scale even further. We are delighted with the synergies in this partnership.” added Lush McCrum.
“Cricket is not just a sport in India. It’s a religion. That’s why the TV9 Network, India’s largest news network, has partnered with Rajasthan Royals for the upcoming Indian Premier League (IPL). The meteoric rise of our national Hindi news channel TV9 Bharatvarsh to the No. 2 position shows that the news viewers not just expect but reward innovation in their daily news experience,” said Barun Das, CEO, TV9 Network.