Virat Kohli these days is as much living his professional goals as he does live, breathe and feel his cricket. After promotional activities of several of his personal brand interests – One8 and Wrogn – entrepreneur Kohli turned up to fulfil his commitment for FC Goa, the Indian Super League team he co-owns.
Kohli has launched the new home jersey of FC Goa and campaign #BeGoa for the 2019-20 season at the Bambolim Athletic Ground in Panjim on Monday. The social media buff took to twitter on Tuesday to share details about the event where FC Goa’s all-orange jersey was unveiled.
“Excited to be a part of @FCGoaOfficial jersey launch for the season. The home kit looks vibrant and resonates with the spirit of football in the state. Wishing the club and it’s fans all the very best for the upcoming edition of the @IndSuperLeague,” read the caption of Kohli’s tweet with an number of images from the event.
Excited to be a part of @FCGoaOfficial jersey launch for the season. ? The home kit looks vibrant and resonates with the spirit of football in the state. Wishing the club and it’s fans all the very best for the upcoming edition of the @IndSuperLeague. #ForcaGoa #NowWeRise ? pic.twitter.com/xg2WKdvjAV
— Virat Kohli (@imVkohli) September 24, 2019
“It’s always great to come back to Goa. The fans here are so passionate about football and crazy for FC Goa. Coming back here always gives me hope that a sports culture can truly be built in this country. The houses, the cars are adorned with the club colours. It’s truly brilliant,” Kohli said in a statement.
FC Goa on its official twitter handle has also shared a video, highlighting how the event unfolded at the Bambolim Athletic Ground, where a gathering of 3,000 fans turned up for the event.
Cracking atmosphere ?
Jersey launch ??@imVkohli‘s surprise visit ?
— FC Goa (@FCGoaOfficial) September 25, 2019
The ceremony also saw the launch of the club’s annual campaign #BeGoa. The #BeGoa campaign aims to give strength to the ideology of FC Goa which inculcates a winning spirit that exemplifies “the beautiful game”.
Finalists last year, FC Goa will open their 2019-20 season with a home game against Chennaiyin FC on October 23, three days after Kerala Blasters and ATK play the season opener on October 20.