The Indian Super League teams (ISL 2020) have started preparing for the news season starting from the month of November this year. Along with the preparation on the squads, team have also started reaching out to the market for the commercial partnerships.
One of the most followed team of ISL, Kerala Blasters are the first team off the blocks on the sponsorship pitch.
Kerala Blasters FC has renews its deal with Skyfoam Mattresses, a prominent name in the forefront of the bedding industry as the Principal sponsor for the team in the ISL season 7 (2020-21). The club will continue to have the Skyfoam logo on the right chest of its new jersey which is yet to be launched for the upcoming season. As part of the association, exclusive products were launched last season specially for the KBFC fans.
“Kerala Blasters FC have opened up the world of professional football to millions of aspiring young players in the state. There is surely a drastic change in the way football is being played and experienced in Kerala. Through Kerala Blasters and the ISL, we are witnessing the resurgence of the state as the football capital of the country. The foundation for a great footballing ecosystem is being laid by the club. Being a brand rooted in Kerala, and out of sheer love for the game, Skyfoam wants to be a part of this effort and we have decided to continue our association with Kerala Blasters as the main sponsor for the upcoming season as well”, says Anoob Ebrahim V. Managing Director, Periyar Polymers Pvt. Ltd.
“We are delighted to welcome back Skyfoam to the Kerala Blasters family. Sleep, comfort, and recovery is as integral for a footballer as it is for all of us to live a healthier life. We are happy to extend our partnership with Skyfoam, a company that best understands this. This long standing partnership is proof of shared values between the two brands. Since fans will be supporting us from home this season, we look forward to extending the benefits of this partnership to our amazing and passionate fans who can now support us and cheer with great comfort!, says Nikhil Bhardwaj, Owner, Kerala Blasters FC