The world is not oblivious to the fact that Mayweather Vs McGregor is all set to be a mega money fight. The contest has dominated the sporting headlines worldwide and has fans counting down the days until August 26. The fight stands to become the most lucrative in the history of combat sports, with both men expected to earn over $100m for agreeing to the bout.
Big question! What will be the gross revenue? Will it be a record for the all-time high pay purse? Will this become the richest fight ever – surpassing the May-Pac pay purse? Will the pay-per-view buys for the mega money fight exceed the massive number of 2015?
The Mayweather-Pacquiao fight was built up for almost five years. Their highly-anticipated fight finally became a reality in 2015, setting the benchmark for combat sports with around 4.5 million pay-per-view buys. At $100 for high-definition and $90 for standard definition, the total ballooned up to $430 million, making it the all-time high PPV. The figures were staggering for HBO and Showtime. An estimated six million combined homes in the United States and the United Kingdom purchased the fight.
Despite the jaw-dropping numbers, the men behind the McGregor-Mayweather super fight are confident the record is likely to be shattered. The pay-per-view would be in the same ballpark as May-Pac fight. The standard definition purchase of the Aug. 26 fight from T-Mobile Arena in Las Vegas will be $89.95, with the high-definition version costing $99.95; Showtimes spokesperson Madelyn Flax has announced.
But the promoters are expecting 5 million subscribers for the Aug 26 bout, which means a revenue of nearly $500 million PPV subscription in the US.
Add to this the pay-gates? The Mayweather-Pacquiao took place at the MGM Grand, which saw almost 17,000 attendees, shelling out $1,500 to $10,000. The result was a gate money aggregate of $73 million.
The Mayweather-McGregor will be held at The T-Mobile Arena which holds about 3,000 more seats than MGM Grand and the tickets are priced ranging from $500 to $10,000. This could easily accumulate an additional $4.5 million from the gate.
Ireland-born McGregor strong fan base in the UK may well push this bout beyond the numbers Pacquiao had generated. Considering the huge fan-base that ranges from UFC to boxing, the numbers are sure to go up.
Other lucrative option to take into consideration would be sponsorship. The asking price for the title sponsor for 26 May fight has already been set at $10m, already beating the previous record of the Mayweather-Pacquaio fight. The beer company Tecate paid $5.6m to sponsor that one. $20 million would be the largest sponsorship package for a fight by a wide margin. All in all, this fight can expect to attract more money from sponsors than the Pacquaio bout.
Merchandise is the next cash flow source. ESPN predicts that the fight could rake in another $2m through merchandise alone.
While Mayweather vs. Pacquiao set record numbers and set the bar extremely high as the richest fight in combat sports, fingers are now crossed for the crossover match between the biggest superstar from the boxing world and the biggest mixed martial arts icon.