Naomi Osaka has stepped on to the Roland Garros courts as top ranked women’s singles player. Eyeing her third Grand Slam title, the Japanese-American obviously becomes one of the major news factors for media persons to chase.
Having beaten her idol Serena Williams in the 2018 US Open final and Petra Kvitova for the Australian Open title earlier this year, Naomi has also become the first Asian woman to top the WTA rankings for singles.
The fame earned her one of the most lucrative brand deals in tennis with Nike. In run up to the French Open, the American sports brand has encashed in style Naomi’s fame that attracts a flurry for media questions.
The ad video shows Naomi playing on the court amidst uninterrupted rain of questions like “Who’s your biggest rival?”, “Are you a hard-court specialist?” and “Do you consider yourself Japanese or American?”. The Japanese media has questions like “What are you going to buy with your prize money?”, “Can you answer in Japanese?” and “Will you eat katsudon again today?”
The tennis ace had just one gesture for all the questions, to silence all.
The ad ends with the phrase, “Don’t change yourself. Change the world”, and then follows the Nike tagline – Just Do It.
Before the action started on the red clay of Roland Garros, Naomi has already ‘done it’. In style.