No more overpricing during cricket matches

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Tickets at premium. No amenities. And, highly inflated prices for consumables. The complaints are common at Stadiums hosting cricket matches in India. You might have been made to pay up to five times for a water bottle. No more, now. New measures are adopted and understandings arrived at to sell bottled water during cricket matches at printed MRPs. Courtesy Mr Ram Vilas Paswan, Union Minister of Consumer Affairs, Food and Public Distribution.

PepsiCo and the Board of Control for Cricket in India have reached an understanding to sell packaged mineral water at uniform prices, Mr Paswan has said.

PepsiCo’s mineral water brand Aquafina will be sold at the same price across the country, while BCCI has decided that prices of packaged mineral water, across all brands, will not be higher than MRP at its stadiums.

“We have had one achievement —Pepsico’s Aquafina will be sold at one price. BCCI has also issued a circular that all stadiums will sell packaged water at one price. Prices (of water) will be one inside and outside the stadium,” Mr Paswan said at a press briefing.

“Dual MRP is against law. It can attract legal action, and it is happening through National Consumer Disputes Redressal Commission (NCDRC).”

Mr Paswan has earlier said charging higher than MRP or dual MRP is against the law, and is counted as an unfair trade practice. The union minister has urged people to register complaints through consumer courts or the national consumer helplines against those charging more than maximum retail price.

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