ONE Championship strikes content deal with Mediacorp

ONE Championship strikes content deal with Mediacorp- InsideSport

ONE Championship has established a partnership with Singapore-based multimedia conglomerate Mediacorp. With a reach that spans the entire nation, Mediacorp will gain access to all ONE Championship content, including its LIVE events.

ONE Championship live events will be covered on Mediacorp’s free-to-air channel oktoSports from 10pm on event nights, while full coverage and catch-up will be available on its digital entertainment service, Toggle, according to a Press release.

The oktoSports offers premium sports programming and carries live sporting events such as the International Champions Cup 2017, S League, Italian Serie A, Singapore F1 Grand Prix, Olympic Games, and the upcoming 29th Southeast Asian Games. Toggle is a multi-lingual OTT service that provides LIVE and on-demand video content, offering a wide variety of sports coverage and entertainment content on multiple devices such as mobile phones, tablets, Smart TV, Apple TV and Chromecast to provide viewers flexibility on their preferred devices both at home and on-the-go.

ONE Championship is the largest sports media property in Asian history and the largest media broadcast in Asia, streamed to a potential one billion homes in over 128 countries worldwide, claims the release. Among the best Asian martial artists and world champions in ONE Championship are Singaporean athletes who have exemplified courage and honor inside the ONE Championship cage.

Chatri Sityodtong, Chairman and CEO of ONE Championship, stated: “ONE Championship is proud to announce its partnership with Mediacorp. From its early beginnings in broadcast radio and television, to launching its digital-first news, Mediacorp has provided Singaporeans with original local entertainment, and this is just the first step to a great partnership. ONE Championship was born in Singapore, and we are excited to continue to deliver a unique and authentic martial arts experience to fans all across the country.”

Debra Soon, Chief Customer Officer of Mediacorp, stated: “The refreshed oktoSports carries sporting events from Singapore and around the world. Mediacorp is happy to work with ONE Championship to make entertaining and engaging LIVE sports content easily available, through our range of TV, digital, radio and print platforms. This partnership further amplifies oktoSports’s vision to be the #1 channel to encourage Singaporeans to lead active lifestyles through sports.”

ONE Championship is broadcast to over 1 billion viewers in more than 128 countries around the world with some of the largest global broadcasters, including FOX Sports, MNC, Astro, Thairath TV, ABS-CBN, Claro, Bandsports, HTV, Mediacorp, Premier Sports, OSN and more.

Mediacorp, named Terrestrial Broadcaster of the year for the 13th time at the Asian Television Awards 2016, has pioneered the development of Singapore’s broadcasting industry, with the radio broadcast in 1936 and television broadcast in 1963. Today, the company has over 50 products and brands in four languages (English, Mandarin, Malay and Tamil), reaching out to virtually all adults in Singapore weekly.