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Royal Stag

Royal Stag, Servo among nine brands on board for India-Sri Lanka series

Royal Stag Cricket Gear will be the title sponsor for the India-Sri Lanka Test Series, which has got nine other brand associates – including...

Vivo targets hockey next, to be presenting partner for HIL

  Vivo has India’s two best sports marketing spots under its belt – titles of market leader Indian Badminton League and now the second best...

Title sponsorship values of sports leagues in India

  With the inception of IPL in 2008, India has not only seen 10 years of cricket carnival but also various other sports have become...

U-17 World Cup, FIFA’s commercial partners pledge support

World football governing body FIFA and Local Organising Committee (LOC) of the U-17 World Cup 2017 conducted a workshop for the commercial affiliates of...
CPLT20

Caribbean T20 league in talks with Indian buyer

Caribbean Premier League, the most popular T20 tournament in the West Indies, could be looking for a buyer. If reports in the Trinidad Guardian are...
IND vs WI Series,India vs West Indies Series,IND vs WI T20 Series,India vs West Indies Series Live,Virat Kohli

India-West Indies T20I: Packed house awaits series opener in Florida

Hosts West Indies and India start their three-match T20 International series today (Saturday) at an offshore venue in Florida, Miami. Irrespective of the Caribbeans...