PUBG Mobile: Tencent’s PUBG Mobile has maintained its immense popularity since its launch in 2018. It reflected in their revenue, generating $237 million worldwide in April 2021. In doing so, for the second straight month, PUBG Mobile continued to be second-highest-grossing after another Tencent product Honor of Kings.
However, PUBG Mobile saw a minor dip in revenue compared to March 2021 when it earned $240.5 million worldwide. Honor of Kings earned $258.8 million in April and continues to dominate the charts according to data analytics firm Sensor Tower. With PUBG Mobile set for a comeback in India through Krafton and under a new name, it is expected to overtake Honor of Kings in the coming months.
“About 60% of PUBG Mobile’s revenue was from China, followed by approximately 11% from the United States,” Sensor Tower said in its analysis of the data.
PUBG Mobile has been one of the highest-grossing mobile games in the world, earning $2.6 billion in revenues in 2020. In 2021, within four months, it is nearing the $1 billion mark and if the trend follows, it will cross the mark in May. However, PUB Mobile has seen a dip in Google Play Store revenue, taking the 10th spot, down from 9th in the previous month.
Free Fire falls, Honor of Kings continues impressive run
However, another popular title Garena Free Fire has seen a dip in revenue, taking the 10th spot on the overall tally. It was 8th in the month of March. But Honor of Kings, another Tencent title, continued its impressive run, taking the top spot with a nominal increase in revenue. From $257.5 million in March, it earned $258.8 million in April.
Since April 2020, Honor of Kings has seen a whopping 38.4% growth in year-on-year revenue. As for the month of April, its most revenue came from China with 96% while Thailand and Taiwan made up 1.7% and $1.2% respectively.
As per Sensor Tower’s analysis, the mobile game market has also seen an increase in spending with 10.8% year-on-year growth due to lockdown restrictions due to the COVID-19 pandemic in several countries across the world.
Furthermore, the overall trend was also witnessed in Apple App Store and Google Play Store revenues as they generated $7.2 billion in April alone. “While many parts of the world continue to enforce various social restrictions, the mobile games sector continues to grow as some lockdowns are eased, suggesting, so far at least, that the sector can maintain last year’s outsized performance,” Sensor Tower said in its analysis.