Mashal Sports, the rights owner and organizer of VIVO Pro Kabaddi League, has launched a unique initiative – #RaidForGold – to pledge support for the Indian Kabaddi Team.
In the recently concluded Kabaddi Masters Dubai 2018, Team India asserted their supremacy and now with the 18th Asian Games around the corner, they are gearing up for their 8th consecutive Gold in the Men’s Kabaddi tournament and 3rd consecutive Gold in the Women’s Kabaddi tournament. In keeping with the ever-growing popularity of the sport, Mashal Sports Pvt. Ltd., rights owner and organizer of the VIVO Pro Kabaddi League, with the support of the Amateur Kabaddi Federation of India (AKFI), has announced #RaidForGold, a unique initiative that reaches out across the country to give Indians the opportunity to rally behind and express their support for the National Kabaddi team.
‘Raid for Gold’ commencing on 9th July 2018, will represent the “Voice of a Million Fans” for the Indian National Kabaddi team to achieve the highest glory yet again for India’s own sport. This initiative will witness participation from children over 2,000+ schools in 19 cities across India. Alongside signing up digitally to pledge their support, students will also get an opportunity to interact with renowned Kabaddi stars like Ajay Thakur, Rishank Devadiga, Rahul Chaudhari, Deepak Hooda and Rohit Kumar as they visit schools across the country as a part of the initiative.
The campaign gives fans an opportunity to pledge their support to the team by signing up on https://www.raidforgold.in/. To express solidarity to the Indian Kabaddi team, the pledges will work as a reminder that when they step on the mat, it’s not just a team of 7 players, but the whole of India vying for victory.
Kabaddi was included as a discipline in the 11th Asian Games Beijing 1990, where India’s only gold medal was through Kabaddi. Since then, the Kabaddi team has been the pride of India in all editions of the Asian Games.
India put up a spectacular performance at the recently concluded Kabaddi Masters Dubai 2018 tournament where they beat Iran in the finals. In keeping with the success and sentiment, #RaidForGold aims to unite Indian hearts for Kabaddi. The 18th Asian Games will begin on the 18th of August 2018 and will showcase the clash between countries like Bangladesh, Iran, Japan, India, Pakistan, South Korea and many more as they battle for a chance at the gold.