Rajasthan Royals, Deakin University launch sports marketing course

Rajasthan Royals,Indian Premier League,Sports education business,Sports Business News India,Deakin University

Indian Premier League franchisee Rajasthan Royals is venturing into the sports education business with its long-time partner Deakin University of Australia. In joint venture, Deakin University & Deakin Co. from Australia and Rajasthan Royals are offering an online Certificate Programmes in Sports Marketing.

Deakin University are also the official sports education partner for the Rajasthan Royals and the programme aims to provide online educational opportunities at a time when online access is key.

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The certificate courses are being offered for free to all current and former Rajasthan Royals players to continue their upskilling process and increase their opportunities in life after cricket. The courses, in foundation and advance levels, are available for others online from March 19, Thursday.

In the next stage, Advance course will also be offered.

The IPL team and the Australian professional university had last month announced scholarships for sports education.’

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Rajasthan Royals star Jos Buttler said of the programme: “I had been looking for sports marketing courses to complete online while on tour for a while, so when I found out that Rajasthan Royals were launching their own I was delighted. It’s great to develop skills for life after cricket and also challenge myself in different areas. I look forward to starting the courses this week!”

Speaking on the Certificate Programme going live, Jake Lush McCrum, Chief Operating Officer, Rajasthan Royals said, “At a challenging time when online access is the only access for many people around the world, we’re pleased to launch this exciting course which we hope will inspire many people to enter the sports industry, both in India and around the world. It has been a pleasure to work with DeakinCo. to create this innovative programme which offers the rigour of a university-style sports marketing course, combined with real-life case studies. We look forward to engaging with graduates of these courses and hopefully filling some management roles within the franchise too!”

The programmes have two levels: Foundation and Advanced. The Foundation course offers a taster to the core areas of sports marketing and gives an insight into the complex and fascinating nature of the sports industry. The Advanced course is aimed to equip those who are seeking to enter the sports sector, while also upskilling those already in it. These courses, along with all relevant information will now be available to buy online via the Rajasthan Royals website.

Interested candidates can secure a price advantage with the attractive discounts being offered on early bookings of these courses until April 5th 2020.

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