Real Madrid has invested €132 million in quest of finding football’s next superstar. The talent pool expense reached the figure of € 132 million with the acquisition of Reinier Jesus for €30 million.
The 18-year-old Brazilian has completed his move from Flamengo on Monday. Besides him, the Real Madrid scouting team has brought in the likes of Rodrygo Goes (€ 50 million), Vinicius Junior (€ 45 million), Marco Asensio (€4 million), Martin Odegaard (€ 3 million) and Take Kubo for no financial commitment in the last few years, states a report by Marca.com.
That amounts to a per player average of € 22 million.
Brought on board for an investment of € 3 million, Odegaard is being tipped as the new Lionel Messi. At the end of 2014, the biggest clubs in Europe were competing to sign a 16-year-old midfielder from Stromsgodset in Norway. His highlights were going viral and Odegaard went to visit Bayern Munich, Borussia Dortmund, Liverpool, Manchester City, Arsenal and, of course, Real Madrid, where he could eventually end up. He was called new Messi in Norway and, after a few years out on loan, he’s finally proving his ability in Spain with Real Sociedad.
Asensio, after a year on loan at Espanyol, had burst onto the scene with Real Madrid during the 2016-17 season, even scoring in the Champions League final in Cardiff. He put in more spectacular displays the following campaign and went to the 2018 World Cup before seeing his level fall off after the departure of Zinedine Zidane as head coach. His transfer value surged to €90 million and Liverpool had a bid of €140 million rejected.
Now, after a serious knee injury in pre-season, he is on the road to recovery.
Vinicius is a €45 million dribbler at Real Madrid. The club made the surprising move with this hefty commitment on a fairly unknown 18-year-old when Vinicius arrived in 2018. In fact there was no other option as he would’ve ended up at Manchester City or Paris Saint-Germain. The Brazilian hasn’t quite found his feet with Los Blancos, but his mazy dribbles are proof of the talent he possesses. Add a final product and you’ve got yourself a € 100 million euro player.
Rodrygo is another winger for €50 million. A year after Vinicius, it was Rodrygo who made his way to the Estadio Santiago Bernabeu from Brazil. Once again, €50 million is a lot of money for a teenager but, if he becomes a star, the Real Madrid fans would believe he was worth it. A hat-trick against Galatasaray and a penalty against Atletico Madrid in the Supercopa de Espana have been his highlights so far.
Kubo is hailed as the gifted Japanese Messi. Real Madrid didn’t have to pay anything to bring the former Barcelona academy player over from Japan last summer. He’s spending the season on loan at Real Mallorca and the experience will do him good in the long run.
Reinier is Real Madrid’s latest Brazilian starlet touched down at the Bernabeu in recent past. The new Kaka, as they call him in Brazil, has cost € 30 million and he will join up with Castilla before making the jump to the first team.
Meanwhile, on the earnigs front, Real’s commercial department have agreed an extension to their deal with South Korean brand Hankook Tire until the end of the 2022-23 season. Hankook Tire will continue to receive pitch side advertising and other marketing benefits from the club, as per the original partnership.
The announcement comes after Real Madrid were recently knocked off top spot in the Deloitte Football Money League, falling behind Barcelona, having secured €354.6m (US$393 million) in commercial revenues in the 2018/19 season.