Sakshi Malik becomes an Asics brand athlete

Asics India,Asics India Brand athletes,Rio Olympic Games,Sakshi Malik,Sports Business News India

Rio Olympic Games bronze medallist Sakshi Malik has joined the elite panel of ASICS brand athletes. The Japanese sports apparel and shoe brand has announced the collaboration with Sakshi as their Brand Athlete in India.

This association with the ace woman wrestler Sakshi asserts the brand’s motto of “I Move Me”, a contemporary expression of ASICS’ founding philosophy “Anima Sana In Corpore Sano” – a sound mind in a sound body.

ASICS wishes to be the ace athletes’ fitness partner.

“As a wrestler, you need to always be cautious about your grip on the mat to perform your manoeuvres. I am extremely happy to represent ASICS in India. Being an ASICS athlete gives me the pleasure of working with a brand that I have been a fan of since my early years. The brand has always catered to the dynamic aspects of the sport and it gives me great pleasure to associate with them in pursuit of my Olympic dream,” said Sakshi.

“This is another integral step in supporting one of the best wrestlers  our country currently has, and we are extremely delighted to get on board India’s first woman wrestler to secure a podium finish at the Olympics (Sakshi Malik) as an ASICS athlete. We recently forayed into wrestling in India with Bajrang Punia, the association with Sakshi reaffirms our commitment to the sport,” ‎ ASICS India Managing Director Rajat Khurana said.

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