Sports Media Rights : Lefray quits Team Marketing to join CAA Eleven

Sports Media Rights,Sports News,Stéphane Lefray,CAA Eleven,UEFA European Championships,UEFA Nations League,Uefa club

Stéphane Lefray, head of media rights sales at Team Marketing, has left the Luzern-based agency that markets the broadcast, sponsorship and licensing rights to Uefa club competitions.

According to Sportcal, Lefray is switching Uefa agencies and will join CAA Eleven following his exit from Team Marketing. Lefray officially left his role as head of sales for media rights at Team, which markets commercial rights to UEFA’s top European club soccer competitions, yesterday.

He will start at Nyon-based CAA Eleven next month in a similar media rights sales capacity, albeit for national team competitions such as the UEFA European Championships and UEFA Nations League.

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Lefray, who joined Team just over seven years ago from French pay-television broadcaster Canal Plus, finished up his work at Team at the start of this week and is set to take on a “new challenge”. The media rights department at Team remains led by Tom Höher, executive director of media rights sales.

Having left his role as acquisitions and sales manager at Canal Plus at the start of 2013, Lefray moved to Switzerland to take up a position as a media rights sales manager at Team. He was subsequently promoted to a senior sales manager in 2016 and then head of media rights sales two years ago.

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