Sporty Solutionz, in the 360° business of sports, figures among India’s leading ten sports business companies which have made a significant contribution to the commercial growth of sports in the country.
The Delhi-based sports management company, Sporty Solutionz had changed the face of Indian badminton with the launch of the Indian Badminton League in 2013 as the largest professional league in the sport.
Sporty Solutionz has done for badminton and wrestling as the commercial partner of the Wrestling Federation of India, what IMG-Reliance did for uplifting the standard of football with the launch of the Indian Super League, Procam International is doing for long-distance running in the country with its marathon events or Baseline Ventures has contributed towards volleyball with the launch of the professional league.
Sporty Solutionz’s contribution to wrestling goes beyond the creation of the Pro Wrestling League. As the commercial partners of the Wrestling Federation of India, Sporty Solutionz has played an important role as the WFI became the first national sports federation under the Indian Olympic Association to offer annual contracts to elite wrestlers in different age groups.
The list below is a compilation of the ten leading sports business companies in India. The order of mention does not define the companies’ rankings.
India’s largest company Reliance Industries collaborated with IMG in a joint venture to promote and develop sports, entertainment and fashion in India. The joint venture offers a tremendous opportunity for IMG and Reliance to leverage each other’s strengths, and to accelerate the growth of the IMG and Reliance brands in India. Using their combined brands, resources, experience and operational expertise they have created a formidable business platform.
2. Sporty Soutionz:
Sporty Solutionz Pvt. Ltd. (SSPL) is India’s most respected full service sports marketing company with a capacity for innovation that is helping to transform the industry. These innovations have enhanced every area of sports marketing including distribution of sports rights, host broadcast, digital media, programme production, event operations, brand development, sponsorship and online entertainment.
3. Baseline Ventures:
Founded in 2014, Baseline Ventures is now in sports, events, entertainment and licensing with offices in Mumbai, Delhi, Bengaluru and Singapore. Baseline represents and manages some of India’s greatest athletes and entertainment stars. It stages live events and branded entertainment experiences, strategises sponsorships and specialises in media rights distribution and brand licensing. Baseline Ventures is funded by a US based corporate venture fund that has a diversified portfolio in media, education and technology.
4. Rhiti Sports
Established in 2007, As a fully integrated sports marketing & management company, Rhiti Sports open a window to an unparalleled global network of industry experts, media distribution organisations, rights holders, athletes, events, original content, experiential zones, movie production, live entertainment and brands for our clients. Rihiti Sports lend expertise to a wide range of services such as sports consultancy, conceptualisation, athlete representation, sports asset management & marketing, event management, media rights distribution, sponsorship, live entertainment and original content production services.
Also Read: Top 5 sports business start-ups in India
5. Procam International
Founded in 1988 by Anil Singh and Vivek B. Singh, Procam International is committed to elevate and enliven the professional face of sports and players. With an open, transparent culture founded on an unshakeable core of integrity, Procam offers turnkey solutions for the wide spectrum of services required to successfully conduct premium sporting events.
6. JSW Sports
JSW Sports is the sports arm of the JSW Group, a $13 billion conglomerate with a presence across India, USA, South America, Europe & Africa. Established in 2012, the company aims to play a leading role in creating a sporting culture in India by maximising the potential of Indian sports and athletes. Today, the company’s name is associated with champion teams like Bengaluru FC, Delhi Capitals and Haryana Steelers and athletes like Neeraj Chopra and Sakshi Malik, who have gained recognition in the world for their skills and spirit.
7. IOS Sports and Entertainment
India’s leading Sports and Entertainment Company, Infinity Optimal Solutions Pvt.Ltd. is dedicated towards building and managing world-renowned talent, content and infrastructure. The company is headquartered in New Delhi and Mumbai. The key strength of Infinity Optimal Solution is a highly experienced, skilled and professional team, united and motivated by their passion for sports and entertainment
8. Sportz Consult
Established in2011, India’s premier sports management company based out of Mumbai, India. Funded by Gaja Capital and backed by a passionate team with experience in Sports, Media, Consulting, Marketing, Advertising & PR we strive for excellence across all our business verticals. Sportz Consult brings in the best expertise and the most spread out industry network. We deliver enduring business value to our clients through our programs which stand out for their innovative concepts, thrilling fan experience and impeccable execution.
9. Sportz Liv
Sportzlive is a company based out of Delhi, primarily focussed on investing and creating Sports IPR’s in the Indian Sub Continent Market. Sportzlive led by, Atul and Prasad bring with themselves more than 25 years of collective sports, media, marketing and finance experience to the company. Their enduring belief is that Indian market is ready for a sports ecosystem, which will support the creation of these properties, eventually enhancing the quality of that specific sport played in the region.
10. ITW Consulting
ITW Consulting Private Limited features among one of the top leading consulting and management companies in India. ITW specializes in crafting and executing multi-faceted brand management solutions & celebrity management across a vast number of areas – Sports, Entertainment and Media.