BARC India Archives - InsideSport
Saturday, July 20, 2019
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Tag: BARC India

BARC announces audience reporting for FTA & Pay Platforms

The Broadcast Audience Research Council of India (BARC) has confirmed that it would start reporting the television viewership from free to air (FTA) and...

Separate BARC data for pay, FTA channels; no decision on landing...

The Broadcast Audience Research Council of India (BARC) board has reportedly ratified the technical committee’s proposal to provide separate data for the pay and...

IIM Calcutta presents report on BARC sample sizes

Broadcast Audience Research Council (BARC) India, has joined hands with the Indian Institute of Management, Calcutta, the country’s premier management education institute, to curate...

BARC Ratings: India-Pak cricket propels SS 1 Hindi as market leader

Live broadcast of a cricket match has changed the power equation audience ratings for Indian television networks as Star Sports 1 Hindi emerges the...

BARC Ratings: It is India versus rest of the games

When Team India plays entire India matches. The equation that determines the cricket world’s economics is reaffirmed in numbers as India opened their ICC...

BARC India to create own digital measurement solution: Report

The Broadcast Audience Research Council of India is evolving its own mechanism for digital audience measurement as its association with data measurement company Nielsen...

Cricket accounts for 93% of sports content consumption in India: BARC

Cricket with 12.3 billion impressions has contributed to 93% of the total sports content consumed by television audience in India. The magical number is...

BARC Ratings: Star Sports signs off IPL with grand ratings for...

Star Sports has signed off the Indian Premier League with a grand ratings for the final. Even as sports genre in Week 20 (May...

BARC Ratings: Yet another week of Star Sports, IPL domination

More fans tuned in to catch Indian Premier League (IPL) 2019  action Live on Star Sports 1 Hindi and other network channels as the...

BARC, France, Canada, Japan bodies join hands to align TV data...

Broadcast Audience Research Council (BARC) from India, Médiamétrie (France), Numeris (Canada) and Video Research (Japan) will collaborate on future audience measurement initiatives including the...