Wednesday, November 21, 2018
Tags Heineken

Tag: Heineken

Heineken inks 5-year deal to become official partner of Formula E

Dutch beer brand Heineken has inked a multi-year partnership with popular electric racing series Formula E. The deal will see Heineken become the official beer...

UEFA Alcohol Regulations: Amendment to benefit partner Heineken

UEFA, the governing body of football in Europe, has amended its regulation regarding the distribution and consumption of alcohol within stadiums during matches that...

Heineken extends UEFA sponsorship deal for three years

Brewery brand Heineken has agreed a three-year extension of its sponsorship of the UEFA Champions League. Heineken branding will continue to be seen on LED...