Saturday, December 14, 2019
Tags IPL Viewership

Tag: IPL Viewership

Hotstar already past total IPL audience last year: Varun Narang

Hotstar is on a record-breaking spree. The details are revealed by OTT platform’s chief product officer Varun Narang. Indian Premier League has driven the record...

IPL 2019: Star’s broadcast strategy attracts more female audience

Indian Premier League (IPL) 2019 is attracting more women audience on television than ever before. Indian Premier League live broadcast has been the most...

IPL 2019 Continues to be biggest ever on TV

Continuing the momentum from week 1, the action in Indian Premier League (IPL) 2019 has intensified in the second week. The first 2 weeks...

IPL, FIFA World Cup lifted sports viewership in 2018: BARC

Indian Premier League and the FIFA World Cup in Russia have been the key drivers for sports viewership on television in India during 2018....

IPL 2018: Star’s multi-language strategy pays, 22% audience from regional push

Gone are the days of two language sports feeds in India. Broadcasters are going full throttle to exploit the regional markets by telecasting multi-lingual...

IPL FINAL: Can Grand Finale deliver 100 million impressions!

SunRisers Hyderabad and Chennai Super Kings are at the pinnacle of the Indian Premier League 2018. The Grand Finale aptly brings tournament’s two top...

Strong audience growth in IPL Week 6: Star Sports

In the week Indian Premier League has set a global record on OTT platform Hotstar, Star Sports has also claimed “strong double-digit growth” in...

8.3 mn concurrent viewers: IPL creates world record on Hotstar

Star India’s OTT platform Hotstar has created another world record for the concurrent online viewership for a sports event. The first playoff qualifier between Chennai...

IPL registers 40% viewership growth in first five weeks: Star Sports

Vivo IPL 2018 continues to enthrall fans with record numbers on both viewership and engagement across screens. Television Viewership shows strong growth as measured...

Female contribute 40% to total IPL viewership: Report

The Indian Premier League is becoming as much popular among women as it has been among the male cricket fans. The female cricket audience...