Monday, January 21, 2019
Tags NFL

Tag: NFL

WWE ropes in ex-tennis executive for Consumer Products business

WWE has announced the appointment of Sarah Cummins as Senior Vice President, Consumer Products. Cummins will be responsible for the implementation of WWE’s global...

Super Bowl : ₹ 36 crore for a 30-second advertisement spot

Super Bowl is less than a month away. Despite a fall in ratings last year inventory sale rates for the world’s most premium sports event are reportedly sky-rocketing. The NFL...

Mom Serena is new face of dating app Bumble

Location base social and dating app Bumble has signed a celebrity mother as the face of its latest brand campaign. The partnership, to span...

Barcelona ‘u’ turn completely derails proposed LaLiga match in Miami

A U-turn by FC Barcelona has fully derailed LaLiga’s ambitious plan to host the Barco-Girona game in Miami. For once, LaLiga has given a fair...

Nike-League of Legend $144m partnership on cards: Report

US sports apparel and shoe brand Nike has reportedly closed in on a partnership with Chinese League of Legends. The reported $ 144 million deal...

Twitch to broadcast NFL Thursday Night games for free

Tech giant Amazon-owned live video streaming platform Twitch, popularly known for its esports content, will broadcast NFL Thursday Night games for free Beginning with Week...

Nike’s Kaepernick strategy reaps big dividends, 61% upsurge in sales

Nike is reaping rich dividends from its Colin Kaepernick brand promotion strategy. In spite of opposition, criticism and an initial dip in Nike’s stock...

Dallas Cowboys become first NFL team to ink sponsorship deal with...

The Dallas Cowboys made history by becoming the first National Football League (NFL) franchisee to partner with a casino brand. The Cowboys have signed a...

NFL set to make $2.3 billion from legalised betting: Nielsen

The National Football League (NFL) could potentially add over $2.3 billion to their revenues from the expected boom in US Sports gambling. The windfall...

A controversy that weighs $43 million in favour of Nike

A controversy surrounding a marketing initiative has given the American sportswear company Nike more in a mere 24 hours than what the brand’s best...