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Oppo signs Neymar on eve of FIFA World Cup 2018

Brazil and Paris Saint-Germain star footballer Neymar has inked an endorsement deal with Chinese smartphone brand OPPO on the eve of Fifa World Cup...

OPPO joins Pakistan Super League 2018 as official partner

OPPO, the selfie expert and leader, has inked a sponsorship deal with the Pakistan Super League. The Chinese smartphone brand, the official sponsor of...

2017 : The top business deals in Indian Sports

The Indian sports was as much in headlines for commercial reasons as it has been for on-ground success during 2017. The sports as an...

Big cricket spend boomerangs for Vivo, Oppo?

Vivo and Oppo were ‘the news’ for the Indian cricket and smartphone markets in the first two quarters of 2017. In quarter three, the BBK...

10 years, 11 fold rise – skyrocketing IPL title rights

From Rs 40 crore to Rs 440 crore. An 11 fold and 1000 per cent rise. All in a span of ten years –...

Rs 440 crore per annum as Vivo retains IPL title rights!!!

Vivo has retained the IPL rights for the next five years with a whopping amount of Rs 440 crore per annum. A total bid...

Samsung for IPL route to take on Chinese rivals!

Will Samsung India opt for IPL route to take on its rival Chinese brands in the smartphone marketing war? The Korean brand has been among...

IPL Title: Vivo to go all out for retaining rights

Team Marketing at Vivo India now has a single point agenda. To retain the Indian Premier League TITLE sponsorship rights. Everything else is pushed...

Oppo forces rivals out of contention for ICC CT

Oppo, the Chinese mobile major, has virtually swept all rivals out of the ICC Champions Trophy. The eight team, 18-day International Cricket Council event...

BCCI floats IIT for IPL title sponsorship rights

The BCCI has set the ball rolling to decide who will be the Indian Premier League title sponsor over the next five seasons. A...
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