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Thursday, December 3, 2020
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Vivo-Oppo take sports route with marketing budget of Rs 2,200 Cr

Vivo and Oppo are out to take smartphone market in India by storm. The companies have earmarked an aggregate market budget of Rs 2,200...

Brand Oppo emerges on Team India jersey

  Oppo has a reason to cheer about. First reward of its Rs 1,079 crore deal with the BCCI is out. The board has launched...

ICC bigger loser if India quits Champions Trophy!

Champions Trophy. Or, no Champions Trophy. Opinions, decision makers and cricketing powers are divided. The debate is much bigger than India’s participation in the...

Smartphones & sports create mutual market growth

  The smartphone market is growing fast. Set to touch 62% share of the Indian mobile handset market. Courtesy, government push of e-transactions, increasing net...

Cricket offers best strike rate for smartphones in India

It was Micromax first. To experiment with cricket. To prove beyond doubt that cricket can be the best carrier for smartphone marketing in India....

CoA congratulates BCCI on Oppo sponsorship deal

  All the four members of Committee of Administrators today congratulated the BCCI for acquiring Oppo Mobiles as the new sponsor for the Indian National...

Indian cricket is the way forward for Chinese brands

  The announcement  by the BCCI of  China's  mobile giant Oppo as the as the new sponsor of the  Team India jersey has opened up...

Rs 1,000 crore windfall for BCCI, Oppo replaces Star in record...

  Oppo is the new sponsor for Team India. The mobile manufacturing company has acquired the rights to replace STAR on Team India’s jersey for...
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