#TogetherWithAudi: That is how brand celebrated its ambassador’s birthday

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Any occasion in Virat Kohli’s life – on and off the field – is a grand marketing opportunity to the brands who invest millions of dollar – crores of rupees – on their biggest icon. As the Indian cricket legend celebrates his 30th birthday in serene mountains of Uttrakhand, car brand Audi is trying to create a buzz with an advertisement campaign with the tagline #TogetherWithAudi as it availed the opportunity wish the star via a marketing campaign.

Kohli has been no less passionate about cars than his love for the game. Audi, much before he came on board with the brand in a multi-crore deal, has been his favourite machine. Then a rising cricket star, Kohli would take pride in posting his pictures with the car. Today it’s a different story though – it will cost any brand a fortune to have Kohli clicked with its product.

As the brand world relies on Diwali to capture the festive season opportunity, Audi took a smarter route – wishing its brand with the campaign how Kohli celebrates #TogetherwithAudi.

The car brand had also shared a #TogetherWithAudi video featuring Kohli on its official twitter handle. However, the fact that Kohli’s love for the car with the logo of four rings goes a long way may simply be established with this car fleet Kohli possesses with pride.

1. Audi R8 V10 Plus

Price – Rs 2.98 Crore

2. Audi R8 LMX

Price – Rs. 2.97 crore

3. Range Rover Vogue

Price – Rs 2.27 Crore

4. Audi A8 L W12

Price – Rs. 1.98 crore

5. Audi S6

Price – Rs 95.25 lakh

6. Audi Q7

Price – Rs. 72.9-80.95 lakh

7. Audi S5

Price – 70.60 lakh

8.Toyota Fortuner

Price – Rs 24 Lakh to Rs 30 Lakh

9. Renault Duster

Price – Rs 13.5 Lakh