UFC the world’s premier mixed martial arts organization, today launched UFC FIGHT PASS®, its groundbreaking digital subscription service, in Japan. Features of the OTT service include a new interface, wide selection of localized content, and live companion commentary featuring former UFC athletes Takeya Mizugaki, Caol Uno, Katsunori Kikuno, and Michihiro Omigawa.
“Japan is a pioneer in the sport of MMA, with a fanbase that is knowledgeable, sophisticated, and always hungry for more,” said Kevin Chang, SVP, UFC Asia. “We are excited to showcase all that UFC FIGHT PASS has to offer, including the very best in UFC, local and international MMA, and a variety of other combat sports events.”
The new interface will be entirely in Japanese including event titles, fight cards, and program descriptions. Fight fans can also search using keywords in Japanese to access content on the platform.
Starting with UFC FIGHT NIGHT®: WHITTAKER vs. TILL on Sunday, July 26, at 9:00 a.m. JST (Saturday, July 25, at 8:00 p.m. ET), all live UFC events on UFC FIGHT PASS will feature Japanese commentary. Taking place on UFC FIGHT ISLAND™ in Abu Dhabi, former UFC middleweight champion and No. 1-ranked Robert Whittaker faces No. 5-ranked Darren Till in the main event. In the co-main event, former UFC light heavyweight champion Mauricio “Shogun” Rua takes on Antonio Rogerio Nogueira in a light heavyweight bout.
In addition to UFC events, UFC FIGHT PASS will broadcast more than 200 live events from Invicta FC, LFA, QUINTET, Roy Jones Jr. Boxing, and more. UFC FIGHT PASS will also feature a vast archive of past UFC events, including every season of The Ultimate Fighter®, Best of Strikeforce®, PRIDE®, WEC®, Pancrase, and other top brands featured in the world’s largest fight library.
Subscribers also have access to new original programs on UFC FIGHT PASS, including UFC Year of the Fighter, Fightlore, UFC Fight Physics, and Knockouts Only, with each featuring Japanese subtitles