Chubb has become the official insurance sponsor of the US Open Tennis Grand Slam under a new, multi-year agreement that begins immediately.The 2020 US Open takes place from Aug. 31-Sept. 13 at the USTA Billie Jean King National Tennis Center in Flushing, N.Y.
During the first year of this long-term partnership, Chubb will focus on the theme of ‘comebacks.’ As a leading property and casualty insurer in the U.S. and around the world, Chubb helps businesses, families and individuals recover and come back from a range of adverse events—from everyday losses at home, on the road or in business to natural catastrophes.
“This sponsorship reinforces our confidence in the nation’s economic vitality and recovery from the impact of the global COVID-19 pandemic,” added Greenberg.
US Open Tennis Live : Insurance company Chubb to be the official insurance partner of US Open Tennis
Chubb’s branding will be featured in prominent on-court signage in Arthur Ashe Stadium, Louis Armstrong Stadium and other tournament courts throughout the grounds.
“We are proud to begin this new partnership with the US Open, whose passionate followers and fans represent many of the clients and distribution partners whom we proudly serve every day,” said Evan G. Greenberg, Chairman and Chief Executive Officer, Chubb. “This sponsorship provides a premier global platform to amplify Chubb’s brand visibility and its reputation for exceptional service.”
“Uniting the US Open with Chubb, a global leader in helping people and businesses during times of adversity, is very fitting in 2020,” said Lew Sherr, Chief Revenue Officer, USTA. “We are thrilled to provide a stage for tennis players and deliver the spectacle of the US Open to our fans around the world. Chubb is very similar in their dedication to their clients, and we’re looking forward to growing our US Open partnership together and delivering the very best product when it’s needed most.”
The 2020 US Open will be the first major tennis event to be played since the start of the outbreak. The USTA will be implementing amplified health protocils in an attempt to keep the event from being derailed by further Covid-19 issues. One of it will the that the entire tournament will be played behind closed doors without fans.
The tournament’s sponsorship portfolio is headlined by top-tier deals with payments provider American Express, global airline Emirates and investment bank J.P Morgan.