The USA Cricket has sets vision for cricket to become a mainstream sport in the United States and USA Cricket to become a Full Member of the International Cricket Council by 2030,
The USA Cricket is aiming to be a full member nation of the International Cricket Council over the next ten years.
The organization’s inaugural Foundational Plan outlines a series of actions to be taken and initiatives to be launched through until the end of 2023 to help fulfill its aims.
The initiatives identifies five key strategic objectives: growing engagement; increasing participation levels; improving the performance of the US national teams; operating sustainably; and building trust across the local cricket community.
“The scale of our ambition is very high but reflects the huge potential to grow the sport in this country,” USA Cricket chief executive Iain Higgins told The Daily Telegraph. “We really want to move cricket from that sort of niche tag into the mainstream sporting narrative in the USA. In parallel with that, we want USA Cricket to take its place at the forefront of international cricket. In cricketing parlance, that effectively means becoming a full member of the ICC. So we set ourselves a target of 2030 to do that.”
“The launch of this Foundational Plan is the culmination of a lengthy but important piece of work, which now sets the roadmap for the development of the sport in the United States over the next few years”, said USA Cricket Chairman Paraag Marathe. “On behalf of the entire Board of Directors, we are extremely proud to present this plan to the entire cricket community across the country and we look forward to working with them to deliver on its commitments.”
The focus for the Foundational Plan is about ‘Building a platform for American cricket’, identifying the need for progress to be made against five key strategic objectives: growing engagement; increasing participation levels; improving the performance of the US national teams; operating sustainably; and building trust across the local cricket community.
Chairman of the USA Cricket Strategy Committee, Ajith Bhaskar, added, “We would like to thank all those who provided input into the development of this Foundational Plan. In it, the Board has identified where it wishes to focus its resources and affirmed the values that it will place at the center of its future decision-making. It goes on to identify and prioritize 60 key actions that we will seek to implement by the end of 2023 across USA Cricket’s different areas of business activity, highlighted by a timeline that takes us through the lifetime of the plan.”