India failed to chase a moderate 240-run target set by New Zealand and bowed out of the ICC World Cup 2019. But, live streaming of the match has produced the best scores for Hotstar for any live sports event.
As Ravindra Jadeja and Mahendra Singh Dhoni pressed hard to push India closer to the title, Hotstar shattered previous streaming records for the live broadcast of a cricket match. Star Group’s OTT platform has registered a record 25 million views towards the final overs of the first semi-final. When Jadeja and Dhoni led India’s resurgence, the concurrent viewership on Hotstar breached the 25-million mark.
This is the best ever audience mark for any live sports event broadcast in India. The India-Pakistan match had the highest 15.6 million concurrent viewership on Hotstar during the World Cup 2019.
The match at the Old Trafford, Manchester, yesterday (Wednesday) did not just pass that number, but also breached Hotstar’s best ever 18.6 million viewers record created during the IPL 2019 final.
The 49th over had 25.1 million users hooked to the World Cup livestreaming on Hotstar. As Jadeja unleashed a flurry of shots to accelerate the run rate in the 44th over and then completed 100 runs for his seventh-wicket stand with Dhoni, traffic on Hotstar picked momentum – rushing from a little over 18 million in the 43rd over to almost 24.5 million by the end of the 47th.
Jadeja departed in the 48th over, but not before putting India in sight of a probable victory. Dhoni took charge with a big heave across the boundary ropes on the first ball of the next over, India seemed heading for a pleasant surprise. Excitement building with each delivery made the difference for Hotstar.
Eventually for India, the victory on Wednesday was not to be. But Hotstar managed a peak concurrency record that seems to staying for a long time to come.