Last night’s WWE Raw opened somewhat strong, and had a big drop throughout the show, but the key demo numbers were overall well up from last week as the episode averaged 1.69 million viewers and a 0.53 in 18-49.
The show placed fourth in 18-49, trailing only three NFL related shows on ESPN. The New York Jets-New England Patriots game head-to-head did 9.83 million viewers and a 2.79 in 18-49 and 2.06 in 18-34, which is lower than games in most weeks.
The other notable thing was a 17 percent first-to-third hour drop which left WWE with one of the lowest hour threes on record.
Last year on this same weekend, Raw set its all-time record low numbers.
Last night’s Raw was 40th overall, but first among entertainment shows overall and in every key demo except with women, finishing in the fourth spot behind the three ESPN football related shows in 18-49, men 18-49, 18-34, and males 12-34.
The show was up two percent in viewers, but up 10 percent in 18-49 as compared to last week. As compared to what was the record low show one year ago this week, Raw was down 18 percent in viewers, 17 percent in 18-49, and 30 percent in 18-34. The drops were much less than the drops have been since March.
As far as the viewers leaving last night, it was far more men than women. First-to-third hour drops were five percent in women 18-49, far lower than usual, and 23 percent in men 18-49, much higher than usual. Teenage girls actually gained 13 percent during the show, a demo that rarely fares that well. Teenage boys were down 29 percent, far worse than usual, while over 50 dropped 16 percent.
The three hours were:
8 p.m. 1.85 million viewers
9 p.m. 1.69 million viewers
10 p.m. 1.53 million viewers