WWE Summerslam Viewership: The 2021 WWE Summerslam PPV has been a record breaking event. Summerslam that took place at the Allegiant Stadium in Las Vegas, Paradise, Nevada, was the most-viewed and highest-grossing Summerslam event in the history of WWE. Below are the highlights of the record-setting metrics.
- The PPV event on Peacock and WWE Network was the most live-viewed Summerslam in the company’s history. It garnered a seven-figure global audience surpassing a 55% increase over 2020 and a 29% increase over 2019.
- It was a sellout crowd at the Allegiant Stadium with a record attendance of 51,326. This figure has shattered the record for indoor attendance for any Summerslam in history.
- Fans purchased tickets from all 50 states in the United States. Saturday’s live gate was 4-times greater than the last Summerslam held with fans in attendance, i.e., in 2019.
- Sales of merchandise posted an increase of 155% over 2019.
- Brock Lesnar’s return at Summerslam became the most-watched Instagram video of all time in WWE. The numbers surpassed John Cena’s Money in the Bank PPV return. In totality, Summerslam’s videos generated more than 1 billion views across the WWE social media platforms.
- Summerslam has also set a new sponsorship record, having grown by 25% vs. 2019 and 18% vs. 2020
WWE Summerslam Viewership: Becky Lynch and Brock Lesnar’s return was the highlight of the night
‘The Man’ Becky Lynch and the ‘Beast Incarnate’ made a surprising return to WWE on the other night at WWE Summerslam PPV. Becky Lynch’s return saw her becoming the new Smackdown Women’s Champion as she squashed Bianca Belair in just 11 seconds. On the other hand, the ‘Beast’ Brock Lesnar returned after the main event got over and confronted Roman Reigns right in the middle of the ring. He seems to be the next and perhaps the biggest threat to the Head of the Table.